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WeChat Copywriting Skill

byCheeMao161GitHub starsGitHub

A copywriting AI agent skill for WeChat public account creators that researches, curates, and writes deep content using a 'reversal thinking' method. Generates 3 complete article drafts per topic. Start free in seconds.

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Result preview

Full Demo

See 3 articles about AI agent 2026 trends generated by this Agent Skill.

Get started

Run Your First Task

  1. a simple demonstration of the first step in using wechat content agent skill
    01

    Install

    Add the skill to your agent.

  2. a simple demonstration of the second step in using wechat content agent skill
    02

    Provide Writing Task

    Describe the topic or message you want to share.

  3. a simple demonstration of the third step in using wechat content agent skill
    03

    Review Outcome

    Get polished WeChat articles tailored to your audience.

Install command

$ npx skills add https://github.com/cheemao/wechat-content-skill

About

WeChat public account creators often struggle to produce engaging, original copywriting at scale. This AI Agent Skill — an open-source copywriting tool — tackles that by automatically researching, curating, and writing deep content using a reversal-driven method that avoids generic AI fluff. It generates three complete article drafts per topic, giving editors multiple fresh angles to choose from.

What sets it apart is the built-in 'reversal thinking' system: it searches for a counter-narrative, an 'enemy,' to build a story that says 'you think it’s A, but it’s actually B.' Combined with a local knowledge base that saves sources and topic cards, the skill becomes smarter over time, letting you reuse past research. Every writing session drills down into one topic and produces three full drafts, each with a different provocative angle.

The skill adapts to your workflow. Use the search mode for quick fact-finding, collect mode to build a library, retrieve mode to tap into past ideas, and write mode to get finished drafts. It works with popular AI editors like Claude Code, Cursor, and Trae — just clone the repo and start chatting. Whether you’re writing a weekly opinion piece or a deep-dive report, this skill cuts research time and injects authentic personality into your WeChat articles.

Key features

What makes it powerful

  • Reversal-Driven Copywriting

    Built-in reversal thinking finds an opposing viewpoint to sharpen your copy, ensuring articles are compelling and non-bland.

  • One Topic, 3 Drafts

    Automatically generates three complete article drafts from different reversal angles, giving you choice and inspiration.

  • Deep Research & Curation

    Automatically gathers high-quality web sources, organizes them into topics and sources, and builds a searchable local knowledge base.

  • Local Knowledge Base

    Saves collected sources and topic cards with an auto-updating index, so your research grows smarter and reusable over time.

  • Flexible Work Modes

    Search, collect, retrieve, and write modes cover the full creation workflow from quick fact-checking to polished article drafts.

Use cases

When to reach for it

  • Research and Curate Copywriting Sources

    Automatically search and save high-quality sources to a local knowledge base, building a reusable copywriting library for WeChat articles.

  • Generate 3 Article Drafts from One Topic

    From a single keyword, the skill analyzes angles and writes three full drafts, saving WeChat creators hours of ideation.

  • Retrieve Past Writing Ideas Instantly

    Search the indexed content library to quickly find stored topics and sources, enabling fast remixing and follow-up writing.

SKILL.md

WeChat Content Skill (wechat-content-skill)

This is an AI Agent Skill specifically designed for WeChat public account creators. It is not a simple toolbox, but a creative assistant with "deep thinking" capabilities.

It helps you complete the entire process from web-wide collection -> material organization -> deep writing, and has a built-in "reversal-driven" deep writing system, refusing to generate mediocre AI fluff.

Core Capabilities

1. Deep Research & Organization

  • Auto-collection: Based on keywords, automatically searches for high-quality information sources from Google/Web (automatically filtering low-quality content).
  • Smart library building: Automatically organizes collected information into Topic (topic) and Source (source material), and stores them in content-library.
  • Auto-indexing: Automatically maintains the local knowledge base through index.json, getting smarter with use.

2. Deep Writing System

This is not simple "expansion", but creation based on "Reversal Thinking":

  • Find an enemy: Every article must have an opposing side to avoid "correct nonsense".
  • Create a reversal: The core logic is "you think it's A, but it's actually B".
  • Generate 3 drafts at once: For the same topic, automatically generates 3 complete article drafts with different entry points for you to choose from.

Quick Start

1. Installation

Clone this project to the Skill management directory of your AI editor/IDE:

git clone https://github.com/CheeMao/wechat-content-skill.git

2. Loading and Usage

This project is compatible with editors that support Agentic Workflow:

Using in Antigravity (IDE)
  • Ensure the Skills directory is loaded in Settings.
  • Simply type commands in the dialog box to activate.
Using in Claude Code / Cursor / Trae
  • Claude Code: Run claude in the project root directory and just chat.
  • Cursor/Trae: Drag the entire folder as Context, and use it with Composer (Ctrl+I/Cmd+I).

Command Instructions

The Skill defines 4 standard work modes, which you can trigger via @wechat-content (or directly in natural language):

🎯 Mode A: Temporary Search

"I want to know the latest about Claude 3.5"

  • Command: @wechat-content search [keyword]
  • Function: Quick web search, extract core viewpoints, not saved to local library.

📥 Mode B: Material Accumulation (Core)

"Help me collect materials about Sora, I want to write an article"

  • Command: @wechat-content collect [keyword]
  • Function: Web search -> deep analysis -> automatically create local material files (saved in content-library).

🔍 Mode C: Retrieve Materials

"Check if my library has any materials about large models"

  • Command: @wechat-content find [keyword]
  • Function: Retrieve existing materials from the local content-library.

✍️ Mode D: Deep Creation (Core)

"Based on the collected Sora materials, help me write an article"

  • Command: @wechat-content write [topic keyword]
  • Function:
    1. Automatically retrieve related materials (automatically supplements from the web if insufficient).
    2. Automatically conceive 3 different "reversal" angles.
    3. Directly output 3 complete article drafts (including titles and body text).
    4. Execute silently throughout, directly giving results.

Directory Structure

wechat-content-skill/
├── SKILL.md                # Core brain: defines all Prompts and workflows
├── content-library/        # Your local knowledge base (auto-generated, added to .gitignore)
│   ├── topics/             # Organized topic cards
│   ├── sources/            # Raw material segments
│   └── index.json          # Knowledge base index
├── templates/              # Internal structural definitions (users do not need to manually modify)
└── scripts/                # Auxiliary scripts

FAQ

Q: Why do the generated articles sometimes feel very sharp? A: SKILL.md has built-in rules for "removing AI flavor" and "finding an enemy", forcing the AI to seek conflict and reversal when writing, simulating the thinking of experienced self-media creators.

Q: Do I need to manually change files in the templates directory? A: No. Those are structural definitions for the AI to see. You only need to give the AI commands like "collect" or "write", and it will automatically handle all file operations.

License

MIT License

FAQ